Sony BRAVIA 7 II 98" True RGB Mini LED 4K HDR Smart TV 2026 - K98XR75M2, Black

The Sony BRAVIA 7 II 98 TV makes everyday viewing feel a lot more special. True RGB gives you deeper, more natural colour with impressive brightness and contrast. Each LED is controlled individually, so scenes look more realistic and full of depth. The AI-powered XR Processor analyses what you're watching and fine-tunes every detail for a more natural picture. Acoustic Multi Audio+ keeps sound in sync with what's on screen, so it feels like voices are coming from the person talking. With smart speaker placement, audio moves more naturally around the picture and pulls you further into the moment. Everything you want to watch is in one place with Google TV. Browse films, shows and apps easily, or use your voice to search, control playback or manage smart home devices.Good to know- XR Clear Image upscales content closer to 4K, reducing noise and preserving natural textures- XR Motion Clarity syncs the backlight with movement, keeping action looking smooth- IMAX Enhanced delivers cinematic contrast, colour and scale- 3D Surround Upscaling transforms stereo audio into immersive surround-style sound- Dolby Atmos and DTS:X add height and depth for a more cinematic feel- X-Wide Angle Pro keeps colours and contrast consistent, even from the side- Voice Zoom 3 enhances speech, making voices clearer, even in busy scenes- The One Slate design with Mirage Stand blends cleanly into your space with minimal distractions- HDMI 2.1 supports 4K at 120 Hz, VRR and ALLM for smooth, responsive gameplay- SONY PICTURES CORE includes 10 movies and 24 months of unlimited streaming_____________________Please note: Some apps & services (including tuner) are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available. Some services require an account and/or subscription fee.