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SONY a7 IV Mirrorless Camera with 28-70 mm f/3.5-5.6 OSS II Lens, Black - 1
Sony

SONY a7 IV Mirrorless Camera with 28-70 mm f/3.5-5.6 OSS II Lens, Black

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The Sony Alpha 7 IV camera is built for creators who want sharp photos, cinematic video and reliable performance in any setting. The 33-megapixel full-frame sensor works with Sony's Bionz XR proces...
Brand: Sony
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At a Glance

Key highlights and verified hardware specifications

Video Max Resolution
4K Ultra HD 3840 x 2160p (60 fps)
Focal Length Mm
28 - 70 mm
Max Shutter Speed
- 30 secs - 1/8000th - Bulb mode
Display Resolution
- Actual: 34.1 megapixels - Effective: 33 megapixels
Processor
BIONZ XR
Weight
658 g
Lowest Price
£1,949
Andote Score
6.5/10
Price Tier Avg
6.9/10
Category Avg
6.9/10
Price Trend
Falling

Andote Analysis

Rated: 7 Nov 2026Evaluated at £1949.00
Hardware6.5/10
Andote Score6.5/10
Score Deciding Factors5 Key drivers
✓Tier-1 Brand (Sony)
Premium manufacturer reliability & build qualityTier-1 Standing
•High-End Price Bracket£1949
High-end product priced in the upper bracketPremium Tier
✓High-End Battery Life / Runtime580 mAh
Top-tier capability in this category10.0/10
!Heavy Weight658g
Entry-level benchmark rating limits overall score5.5/10
✕Limited Max Resolution34.1MP
Significantly below category average benchmark4.1/10
How We Calculate This Score

All parameters are evaluated as per the price. Our algorithm calculates each hardware specification's relative efficiency against peer products in the category based on its selling price, giving you an objective measure of value per pound. User ratings are not included in this calculation.

AI-powered analysis based on product specifications, price, and available data.

Price History

Current:£1,949
Lowest:£1,949
Average:£2,099
BuyCurrent price is £150 (7%) below typical price. Favorable timing to make a purchase!
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About Sony SONY a7 IV Mirrorless Camera with 28-70 mm f/3.5-5.6 OSS II Lens, Black

Detailed specs deep dive
Brand: Sony • Model: SONY a7 IV Mirrorless Camera with 28-70 mm f/3.5-5.6 OSS II Lens, BlackModel: 696977 • BlackHardware Score: 6.5/10Andote Score: 6.5/10Price-Tier Avg: 6.9/10Category Avg: 6.9/10

The Sony Alpha 7 IV camera is built for creators who want sharp photos, cinematic video and reliable performance in any setting. The 33-megapixel full-frame sensor works with Sony's Bionz XR processor to deliver rich detail and clean images, even in low light. Colours look natural and true-to-life, while creative modes let you shape the look to match your style. Real-time Tracking and Eye AF keep your subject sharp, whether it's a person, animal or bird. It follows movement smoothly, so you can focus on framing the shot. And with up to 10 fps continuous shooting, you won't miss the key moment.Good to know- The electronic viewfinder and vari-angle touchscreen make it easy to shoot from any angle- In-body image stabilisation helps reduce blur from handheld shots- Record 4K video at up to 60 fps for plenty of detail- Advanced colour profiles like S-Cinetone and S-Log3 give you more control when editing- Built-in livestreaming lets you broadcast in up to 4K without extra kit- WiFi, USB-C and Bluetooth make it simple to transfer images or back them up automatically- The included 28-70 mm f/3.5-5.6 OSS II lens is ideal for landscapes and portraits

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